Bob Bly has been writing high-performance direct response copy for IBM, AT&T, Intuit, Forbes, Medical Economics, ITT, and dozens of other smart direct marketers, both large and small, who want to get more leads and sales -- online and offline.
McGraw-Hill calls Bob Bly “America’s top copywriter.” The Direct Marketing Association awarded him the Gold Echo, and AWAI voted Bob Copywriter of the Year. He has taught copywriting at New York University, and is the author of over 100 published books, including The Digital Marketing Handbook (Entrepreneur Press) and The Copywriter’s Handbook (Henry Holt).